Working with US-based branding agency – Quaker City Mercantile – I lead the creative direction and helped bring their stunning illustrations to life for Hendrick’s Gin’s beautifully unusual website. I created a full suite of desktop and mobile wireframes, including conceptual sketches, mood boards and digital designs. The result is a visually rich multi-layered design, with a greatly improved user experience.
Wireframes
Initial sketch, mood board and digital mockup
Final design
Responsive mobile design
Cocktail recipe & ingredients page
Other site pages
Internal promo video
